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Ericsson - CES

Ericsson is sometimes described as the 'biggest company you have never heard of' in the US and their CEO was presenting the keynote speech at CES. The CES audience can be particularly discerning, keen mainly to see new gadgets. The brief to us was to create an opening film that showed that Ericsson had a right to be there. We conceived, scripted and developed the film.

Agency: Jack Morton 

Production: OneSize

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